DEMONSTRATING ROI – BY MEASURING WHAT EXACTLY?
Date(s) - October 30th, 2017
12:00 pm - 1:30 pm
Harper Grey LLP
Marketers are constantly trying to overcome the notion that marketing is a cost centre rather than a revenue driver. One of the best ways to dispel that view and justify marketing spend is by showing quantifiable results for your marketing and BD activities. In this session we will discuss the challenges of measuring ROI in the arena of legal marketing, traditional tracking methods, and useful online metrics.
Please make cheque payable to: HGE Management Limited Partnership. Cheques can be submitted at the event, or mailed in advance to: Attention: Alexa Kingsmith Harper Grey LLP 3200 - 650 West Georgia Street Vancouver, BC V6B 4P7
Reserve your tickets before October 27, 2017