Description
Watson Goepel LLP is a growing and dynamic full-service law firm based in downtown Vancouver with additional offices located in the Metro Vancouver area. We offer a professional, collegial, and collaborative work environment, competitive salary, and rewarding opportunities.
We are looking for a full-time Marketing & Business Development Assistant to join our Vancouver office supporting the Marketing & Business Development Manager in executing all growth initiatives. As a vital member of our marketing team, you will play a pivotal role in executing marketing strategies, fostering business growth, and enhancing the firm's brand presence.
The ideal candidate is proactive, organized, purposeful, thrives in a fast-paced working environment, and enjoys connecting with people. We are seeking a charismatic individual who will be a key component in the expansion and success of the marketing & business development department.
Roles and Responsibilities
Work closely with the Marketing and Business Development Manager to execute all marketing and business development tactics to drive growth for the firm.
- Assist in organizing and executing marketing campaigns, events, and promotional activities.
- Support the growth and maintenance of the firm's online presence across various platforms, including the website and social media.
- Support the development of new client relationships and the retention of existing clients. Assist in researching and identifying potential clients, industry trends, and market opportunities to target specific sectors effectively.
- Assist in preparing proposals, pitch materials, and presentations for prospective clients.
- Assist in creating marketing collaterals for the firm and different practice areas.
- Provide administrative assistance to the Marketing & Business Development Manager: communication with accounting, confirming payments, sending cheques, coordinating meetings/photoshoot schedules, etc.
- Support with tracking the performance of marketing initiatives (KPIs) and help with reporting.
- Help coordinate business development initiatives such as speaking engagements and sponsorships.
- Support in end-of-year holiday initiatives such as gifting and client communications.
- Support planning, organizing, and executing firm events.
- Oversee the creation and execution of the social media calendar.
- Communicate with external vendors.
- Works on other ad hoc projects as assigned.
Ideal Qualifications:
- Bachelor’s Degree or post-secondary diploma or degree in marketing, communications, advertising, business, or related field.
- One to three years of experience in marketing, business development, or related roles within the legal industry is highly preferred.
- Excellent written and verbal communication skills, with the ability to craft compelling content for different marketing channels.
- Familiarity with the following platforms: MailChimp, Google Ads, Analytics GA4, Canva, Microsoft Office, and Google Suite.
- Experienced in managing social media accounts, mainly LinkedIn & Instagram.
- Experienced in writing blogs.
- Experienced in website management through WordPress.
- Strong understanding of digital marketing platforms, strategies, and best practices, using GA4.
- Experienced in assisting with event planning.
- Ability to work both independently and collaboratively as part of a team.
- Proactive, self-motivated, and detail-oriented, with strong organizational and time management skills.
- Reliable, punctual, and strong attention to detail and ability to collaborate in a team environment.
- Creative, resourceful with a good eye for design.
- Tech-savvy and results-driven.
Benefits:
- Fitness facility on-site with Peloton bikes and treadmills
- Extended health and dental coverage including vision
- RRSP Matching Program
- Employee & Family Assistance Program
- Paid sick and personal leave days
- Long term disability insurance
- Professional Development Allowance
- Social Office Culture
- Life insurance
- Paid time off
How to Apply:
Watson Goepel LLP is an equal opportunity employer and offers competitive compensation and a positive team working environment. To join our team, please send your cover letter and resume to Sara Fry, Human Resources Manager at [email protected]
We thank all applicants for their submissions, however, only those persons selected for an interview will be contacted.