Featured Articles

Fighting for Law Firm Dollars

Outsourcing some of the old “full service” model allows marketing departments to work within shrinking budgets By Heather Suttie, Lexpert, March 2017; reprinted in The Law Office Management Association (TLOMA) newsletter, April 2017 Continuing pressure for value and intense focus on profit is resulting in tightened controls and reduction of law firm spending. Some firms continue […]

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Staying Afloat When Disaster Strikes

Natural disasters can strike at any time. Is your firm prepared? Ten years ago, 70-mile-per-hour winds gusted through downtown Indianapolis. They blew out the windows of Krieg DeVault LLP’s headquarters, damaging the framework of the building and sending thousands of papers to the ground below. Immediately, every worker was displaced, and the firm scrambled to

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Employ More Strategic Thinking in the New Year

STRATEGIC ACTIONS FOR LEARNING HOW TO THINK STRATEGICALLY What is strategic thinking? What does that term mean? My research into definitions brought me to the following thoughts. Strategic thinking is a process that defines the manner in which people think about, assess, view, and create the future for themselves and others. It is more about

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Law office should reflect, enhance firm culture

Current trends around law office redesign have a lot to do with financial responsibility and technology, as the age of the elaborate firm with a massive reception area is making way for a multifunctional space for all employees, Toronto legal management consultant Mark Dormer tells Lawyers Weekly. As Dormer, owner and president of Cosgrove Associates Inc., says in the

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Make Yourself Distinct by Acting Out Your 'Core Story'

Traditional marketing techniques used in an attempt to set lawyers and firms apart often fail to resonate with prospective clients because such “marketing speak” lacks authenticity, says Toronto legal business development expert Jane Southren. Legal marketing often focuses on broadcasting messages to the effect that the lawyer or firm provides fantastic service, responsive and sensitive pricing and

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